Catálogo Biblioteca Central UCSM

THOMAS, MICHAEL J.

MARKETING HANDBOOK - 1A. ed - GREAT BRITAIN 1989 - 805 23.5

DEVELOPING A MARKETING STRATEGY
. -- ORGANIZING FOR EFFECTIVE MARKETING
. -- DEVELOPING THE PRODUCT
. -- DISTRIBUTING THE PRODUCT
. -- THE PRACTICE OF MARKETING.


ESTRATEGIAS EN LOS NEGOCIOS.-COMPETENCIA.-ÉXITO EMPRESARIAL.-MARKETING ESTRATÉGICO

658.8.THOM.01