GRANT, ROBERT M.

CONTEMPORARY STRATEGY ANALYSIS - ED. 9/2016 - 9A. ed - INDIA WILEY 2016 - 458 24.5

PART I : INTRODUCTION

. -- THE CONCEPT OF STRATEGY

. -- PART II : THE TOOLS OF STRATEGY ANALYSIS

. -- GOALS, VALUES, AND PERFORMANCE

. -- INDUSTRY ANALYSIS : THE FUNDAMENTALS

. -- FURTHER TOPICS IN INDUSTRY AND COMPETITIVE ANALYSIS

. -- ANALYZING RESOURCES AND CAPABILITIES

. -- ORGANIZATION STRUCTURE AND MANAGEMENT SYSTEMS: THE FUNDAMENTALS OF STRATEGY IMPLEMENTATION

. -- PART III : BUSINESS STRATEGY AND THE QUEST FOR COMPETITIVE ADVANTAGE

. -- THE SOURCES AND DIMENSIONS OF COMPETITIVE ADVANTAGE

. -- INDUSTRY EVOLUTION AND STRATEGIC CHANGE

. -- TECHNOLOGY-BASED INDUSTRIES AND THE MANAGEMENT OF INNOVATION

. -- COMPETITIVE ADVANTAGE IN MATURE INDUSTRIES

. -- PART IV : CORPORATE STRATEGY

. -- VERTICAL INTEGRATION AND THE SCOPE OF THE FIRM

. -- GLOBAL STRATEGY AND THE MULTINATIONAL CORPORATION

. -- DIVERSIFICATION STRATEGY

. -- IMPLEMENTING CORPORATE STRATEGY: MANAGING THE NULTIBUSINESS FIRM

. -- EXTERNAL GROWTH STRATEGIES: MERGERS, ACQUISITIONS, AND ALLIANCES

. -- CURRENT TRENDS IN STRATEGIC MANAGEMENT


STRATEGIC PLANNING

658.4012.GRAN.00