PINE II, B. JOSEPH
MASS CUSTOMIZATION. THE NEW FRONTIER IN BUSINESS COMPETITION.
- 1A. ed
- BOSTON 1993
- 333 24.5
THE SHIFT FROM MASS PRODUCTION TO MASS CUSTOMIZATION
. -- EXPLORING THE NEW FRONTIER IN BUSINESS COMPETITION
. -- RESEARCH ON MARKET TURBULENCE.
ADMINISTRACIÓN DE LA PRODUCCIÓN
658.5.PINE.00