Catálogo Biblioteca Central UCSM

BAKER, MICHAEL J.

MARKET DEVELOPMENT. A COMPREHENSIVE SURVEY - 1A. ed - GREAT BRITAIN 1983 - 240 19.5

THE IMPORTANCE OF MARKET DEVELOPMENT
. -- COMPETITION, INNOVATION AN BUYER BEHAVIOUR
. -- BREAKING INTO THE MARKET
. -- MATERIALS
. -- CAPITAL EQUIPMENT
. -- CONSUMER DURABLES
. -- CONSUMER CONVENIENCE GOODS
. -- APPRAISAL.


MARKETING

658.8.BAKE.01